{"id":338,"date":"2008-08-19T08:28:58","date_gmt":"2008-08-19T05:28:58","guid":{"rendered":"http:\/\/kariyeryolculugu.com\/blog\/2008\/08\/19\/338\/"},"modified":"2008-08-19T08:28:58","modified_gmt":"2008-08-19T05:28:58","slug":"338","status":"publish","type":"post","link":"https:\/\/kariyeryolculugu.com\/blog\/2008\/08\/19\/338\/","title":{"rendered":"Pazarlama ve Kariyer Arasindaki Iliski"},"content":{"rendered":"

Seth Godin’in<\/a><\/span> Ted i\u00e7in 2003 y\u0131l\u0131nda yapt\u0131<\/span>\u011f<\/span>\u0131 sunumu “Sliced Bread And Other Marketing Delights<\/span>” sadece \u00fcr\u00fcn pazarlama i\u00e7in de<\/span>\u011f<\/span>il, Kariyeriniz i\u00e7in de ge\u00e7erli konseptler ta\u015f\u0131yor.<\/span><\/p>\n

<\/embed><\/object><\/p>\n

<\/span><\/p>\n

\u00d6rne<\/span><\/span>\u011f<\/span><\/span>in:<\/span><\/span><\/p>\n

Fikirlerinizin ve yapt\u0131<\/span><\/span>\u011f<\/span><\/span>\u0131n\u0131z i<\/span><\/span>\u015f<\/span><\/span>lerin duyulmas\u0131n\u0131, konu<\/span><\/span>\u015f<\/span><\/span>ulmas\u0131n\u0131 sa<\/span><\/span>\u011f<\/span><\/span>lay\u0131n.<\/span> Ne kadar \u00e7ok bildi<\/span>\u011f<\/span>iniz, neler yaratt\u0131<\/span>\u011f<\/span>\u0131n\u0131z konu<\/span>\u015f<\/span>ulmad\u0131k\u00e7a, yapt\u0131klar\u0131n\u0131zla kal\u0131rs\u0131n\u0131z. <\/span><\/p>\n

Ortalama \u00fcr\u00fcnler ortalama insanlar i\u00e7indir<\/span>. \u00dcst\u00fcnl\u00fck farkl\u0131 olmay\u0131 ve ele<\/span>\u015f<\/span>tirilmeyi beraberinde getirir.<\/span><\/p>\n

Pazarlama bir probleme \u00e7\u00f6z\u00fcm getirir<\/span>. Kariyer ba<\/span>\u015f<\/span>ar\u0131s\u0131, <\/span>\u015f<\/span>irketin problemlerine \u00e7\u00f6z\u00fcm \u00fcretebilmeyi gerektirir.<\/span><\/p>\n

Her \u00fcr\u00fcn\u00fcn belli bir kullan\u0131c\u0131s\u0131 vard\u0131r.<\/span> \u00dcr\u00fcn\u00fcn\u00fcz\u00fc sevenler, onu y\u00fckseklere ta<\/span>\u015f<\/span>\u0131yanlard\u0131r. <\/span>\u0130\u015f<\/span> ortamlar\u0131 da buna benzer. Baz\u0131lar\u0131 sizi sever, baz\u0131lar\u0131 sevmez. Sizi y\u00fckse<\/span>\u011f<\/span>e \u00e7\u0131kartan, sizin yapt\u0131klar\u0131n\u0131z\u0131 takdir edenlerdir. <\/span><\/p>\n

Bilineni farkl\u0131 <\/span><\/span>\u015f<\/span><\/span>ekilde \u00fcretmek, cesaret ve yapt\u0131<\/span><\/span>\u011f<\/span><\/span>\u0131n\u0131n arkas\u0131nda olmay\u0131 gerektirir<\/span>. Ya herkes gibi olursunuz, ya da inand\u0131klar\u0131n\u0131z\u0131n pe<\/span>\u015f<\/span>inden ko<\/span>\u015f<\/span>arark, zorluklar\u0131 arkan\u0131za al\u0131r, fark yarat\u0131rs\u0131n\u0131z.<\/span><\/p>\n

Yenilik\u00e7i olmak her zaman kariyer ba<\/span><\/span>\u015f<\/span><\/span>ar\u0131s\u0131 getirmez<\/span>. Yenilik\u00e7i giri<\/span>\u015f<\/span>imlerinizi ne derece anlatabildi<\/span>\u011f<\/span>iniz ve a<\/span>\u011f<\/span>\u0131zdan a<\/span>\u011f<\/span>\u0131za dola<\/span>\u015f<\/span>mas\u0131n\u0131 sa<\/span>\u011f<\/span>laman\u0131z ba<\/span>\u015f<\/span>ar\u0131 getirir. Rakibiniz sizin 10 y\u0131l \u00f6nce \u00e7\u0131kartt\u0131<\/span>\u011f<\/span>\u0131n\u0131z bir yenili<\/span>\u011f<\/span>i sizden daha iyi duyuruyorsa, \u201cben bunu 10 sene \u00f6nce yapm\u0131<\/span>\u015f<\/span>t\u0131m demeniz i<\/span>\u015f<\/span>e yaramaz.\u201d<\/span><\/p>\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Seth Godin’in Ted i\u00e7in 2003 y\u0131l\u0131nda yapt\u0131\u011f\u0131 sunumu “Sliced Bread And Other Marketing Delights” sadece \u00fcr\u00fcn pazarlama i\u00e7in de\u011fil, Kariyeriniz i\u00e7in de ge\u00e7erli konseptler ta\u015f\u0131yor. \u00d6rne\u011fin: Fikirlerinizin ve yapt\u0131\u011f\u0131n\u0131z i\u015flerin duyulmas\u0131n\u0131, konu\u015fulmas\u0131n\u0131 sa\u011flay\u0131n. Ne kadar \u00e7ok bildi\u011finiz, neler yaratt\u0131\u011f\u0131n\u0131z konu\u015fulmad\u0131k\u00e7a, yapt\u0131klar\u0131n\u0131zla kal\u0131rs\u0131n\u0131z. Ortalama \u00fcr\u00fcnler ortalama insanlar i\u00e7indir. \u00dcst\u00fcnl\u00fck farkl\u0131 olmay\u0131 ve ele\u015ftirilmeyi beraberinde getirir. Pazarlama […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_s2mail":"","footnotes":""},"categories":[57,65],"tags":[],"views":3334,"_links":{"self":[{"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/posts\/338"}],"collection":[{"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/comments?post=338"}],"version-history":[{"count":0,"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/posts\/338\/revisions"}],"wp:attachment":[{"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/media?parent=338"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/categories?post=338"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/tags?post=338"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}