{"id":3599,"date":"2011-12-08T16:08:32","date_gmt":"2011-12-08T13:08:32","guid":{"rendered":"http:\/\/kariyeryolculugu.com\/blog\/?p=3599"},"modified":"2011-12-08T16:08:32","modified_gmt":"2011-12-08T13:08:32","slug":"basari-herseyi-kaybettiginizde-bile-basinizi-dik-tutabilmektir","status":"publish","type":"post","link":"https:\/\/kariyeryolculugu.com\/blog\/2011\/12\/08\/basari-herseyi-kaybettiginizde-bile-basinizi-dik-tutabilmektir\/","title":{"rendered":"Ba\u015far\u0131 Her \u015feyi Kaybetti\u011finizde Bile Ba\u015f\u0131n\u0131z\u0131 Dik Tutabilmektir."},"content":{"rendered":"<p><strong>Ba\u015far\u0131n\u0131n bir dolu tan\u0131m\u0131 var. Ki\u015fiye g\u00f6re de\u011fi\u015fen anlam\u0131 var. Tony Hsieh&#8217;e g\u00f6re &#8220;Ba\u015far\u0131 Her\u015feyi Kaybetti\u011finizde Bile Ba\u015f\u0131n\u0131z\u0131 Dik Tutabilmektir.&#8221;<\/strong><\/p>\n<p>1999\u2019da kurulan ve d\u00fcnyan\u0131n en b\u00fcy\u00fck online ayakkab\u0131 ma\u011fazas\u0131 olan <a href=\"http:\/\/www.zappos.com\/\">Zappos<\/a>\u2019un kurucusu ve CEO\u2019su Tony Hsieh\u2019in tan\u0131m\u0131 ise bana en yak\u0131n gelenlerden oldu. Tony Hsieh, 1998 y\u0131l\u0131nda 24 ya\u015f\u0131ndayken kurdu\u011fu LinkExchange isimli \u015firketini <a href=\"http:\/\/www.inc.com\/magazine\/20060901\/hidi-hsieh.html\">265 milyon dolara Microsoft\u2019a satan bir giri\u015fimci<\/a>.<\/p>\n<p>Amerika\u2019n\u0131n \u00e7al\u0131\u015f\u0131lmak istenen en iyi 10 \u015firketi aras\u0131nda yer alan Zappos\u2019u di\u011ferlerinden farkl\u0131 yapan gerginlikten uzak tipik bir oyun alan\u0131 gibi olu\u015fturdu\u011fu kurum k\u00fclt\u00fcr\u00fc. \u015eirketi bug\u00fcnk\u00fc konumuna getiren en temek fakt\u00f6r\u00fcn bu k\u00fclt\u00fcr oldu\u011funu s\u00f6yl\u00fcyor Hsieh. 2009 y\u0131l\u0131nda y\u0131ll\u0131k sat\u0131\u015flar\u0131 1 milyar dolar olan Zappos, ayn\u0131 y\u0131l <a href=\"http:\/\/en.wikipedia.org\/wiki\/Zappos.com\">1.2 milyar dolara Amazon.com\u2019a sat\u0131l\u0131r<\/a>. Bu video her profesyonelin mutlaka seyretmesi gereken bilgileri i\u00e7eriyor. Izleyelim.<\/p>\n<p><!--more--><br \/>\n<object width=\"400\" height=\"405\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/Lfp9LHFIXfI?version=3&amp;hl=en_US\" \/><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><embed type=\"application\/x-shockwave-flash\" width=\"500\" height=\"405\" src=\"http:\/\/www.youtube.com\/v\/Lfp9LHFIXfI?version=3&amp;hl=en_US\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n<p>Tony Hsieh Zappos\u2019un sat\u0131\u015f\u0131nda en \u00f6nemli fakt\u00f6r\u00fcn istedi\u011fi kurum k\u00fclt\u00fcr\u00fcn\u00fc koruyabilmek oldu\u011funu s\u00f6yl\u00fcyor.<\/p>\n<p>Kurum k\u00fclt\u00fcr\u00fc dedi\u011fimiz \u015fey hepimizin a\u011fz\u0131nda. Duvarlara as\u0131l\u0131 de\u011ferlerimizde sakl\u0131 oysa bir t\u00fcrl\u00fc y\u00f6netimlerin istedi\u011fi ile ya\u015fanan ger\u00e7ekler aras\u0131nda bir yak\u0131nl\u0131k olu\u015fmamakta. \u00c7\u00fcnk\u00fc kurumlar gidip \u201cproaktif\u201d olmay\u0131 bir de\u011fer olarak yazmaya ama proaktif harekete izin veren yap\u0131ya izin vermemekte diren\u00e7li. \u00c7\u00fcnk\u00fc kurumlar de\u011ferleri aras\u0131na \u201cliderlik\u201d yazmakta, ard\u0131ndan \u00e7al\u0131\u015fan\u0131na sorumluluk verip yetkiyi vermemekte kararl\u0131. \u00c7\u00fcnk\u00fc kurumlar de\u011ferleri aras\u0131na \u201c<a href=\"http:\/\/blogs.zappos.com\/blogs\/ceo-and-coo-blog\">\u015feffafl\u0131k<\/a>\u201d yazmakta ama katmanl\u0131 organizasyon yap\u0131lar\u0131yla ayn\u0131 s\u0131n\u0131f sistemlerinde g\u00f6r\u00fcld\u00fc\u011f\u00fc gibi bir y\u00f6netim anlay\u0131\u015f\u0131 benimsemekte \u0131srar etmekte.<\/p>\n<p>Kurum k\u00fclt\u00fcr\u00fc yaratmak zordur. <strong>\u00c7\u00fcnk\u00fc k\u00fclt\u00fcr yaratmak sistem kurmak demek de\u011fildir. <\/strong>K\u00fclt\u00fcr yaratmak \u00f6ncelikle birlikte hareket etti\u011finiz \u00e7al\u0131\u015fanlar\u0131n ya\u015fam kalitesini d\u00fc\u015f\u00fcnmek ve onu y\u00fcceltebilmekle ilgilidir. Bu yaz\u0131da verdi\u011fim linklere bir g\u00f6z atarsan\u0131z, bu s\u00f6ylemin ne anlama geldi\u011fini anlars\u0131n\u0131z.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ba\u015far\u0131n\u0131n bir dolu tan\u0131m\u0131 var. Ki\u015fiye g\u00f6re de\u011fi\u015fen anlam\u0131 var. Tony Hsieh&#8217;e g\u00f6re &#8220;Ba\u015far\u0131 Her\u015feyi Kaybetti\u011finizde Bile Ba\u015f\u0131n\u0131z\u0131 Dik Tutabilmektir.&#8221; 1999\u2019da kurulan ve d\u00fcnyan\u0131n en b\u00fcy\u00fck online ayakkab\u0131 ma\u011fazas\u0131 olan Zappos\u2019un kurucusu ve CEO\u2019su Tony Hsieh\u2019in tan\u0131m\u0131 ise bana en yak\u0131n gelenlerden oldu. Tony Hsieh, 1998 y\u0131l\u0131nda 24 ya\u015f\u0131ndayken kurdu\u011fu LinkExchange isimli \u015firketini 265 milyon [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_s2mail":"yes","footnotes":""},"categories":[43,47],"tags":[],"views":7222,"_links":{"self":[{"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/posts\/3599"}],"collection":[{"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/comments?post=3599"}],"version-history":[{"count":0,"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/posts\/3599\/revisions"}],"wp:attachment":[{"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/media?parent=3599"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/categories?post=3599"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kariyeryolculugu.com\/blog\/wp-json\/wp\/v2\/tags?post=3599"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}